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Author: Rose Gilroy

Thatchers Cider Company Limited v Aldi Stores Limited – Another Win for Branding "Lookalikes"

On 24th January 2024 a decision was issued by the IPEC court (Thatchers Cider Company Limited v Aldi Stores Limited [2024] EWHC 88 (IPEC), determining that Aldi’s ‘lookalike’ cloudy lemon cider did not infringe Thatchers’ trade mark registration, nor did it pass it off as its own. It would seem that Aldi has, once again, successfully evaded liability for another of its alleged "imitation" products. Whilst some quarters had hoped the decision would depart from those that came before it…

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